AI Assistant
Meet Quincy: Your New Marketing Coworker
Quincy is Lytical’s AI assistant—designed to help you understand what’s happening, explore why it’s happening, and think through what to do next.
Quincy isn’t a chatbot trained to sound confident. It’s built to reason across context, patterns, and change—so answers are grounded, not generic.
Everything for online growth
Conversations, Not Commands
You don’t need to learn prompts or workflows to use Quincy. You ask questions the way you naturally think—and Quincy meets you there. Ask a follow-up. Challenge an explanation. Explore a different angle. Quincy adapts as the conversation evolves
Quincy Understands Context
Quincy understands more than isolated inputs. It reasons with across all of your first party data, from your website user event data to your scan data, competitors, and countless integrations.
Intelligence Over Automation
Quincy isn’t designed to automate decisions or replace judgment.It’s designed to reduce cognitive load—so you can focus on what matters.
Explore Quincy's capabilities
Unlock powerful marketing features with our all-in-one platform.

Explain What Changed
Quincy helps identify meaningful changes across your system and explains what actually moved—without relying on static reports.
Reason Across Context
Instead of looking at signals in isolation, Quincy connects patterns, history, and external context to form grounded explanations.
Answer Natural Questions
Ask questions the way you think. Quincy understands follow-ups, nuance, and evolving conversations—no prompts required.
Surface What Matters
Quincy highlights signals that deserve attention, helping you focus on what’s important instead of chasing noise.
Explore Cause and Effect
Understand how different factors interact and contribute to outcomes—so you can reason about impact, not just correlation.
Automate Your Insights
Automate your marketing insights with hourly, daily, weekly, or monthly recurring tasks to Quincy.
Support Better Decisions
Quincy doesn’t make decisions for you. It provides clarity, tradeoffs, and insight so you can decide with confidence.
Collaborate in Shared Channels
Quincy works inside team channels so insights, explanations, and context are visible to everyone—not trapped in private dashboards.
Collaborate With Quincy in Slack
Quincy can participate directly in Slack channels—helping teams ask questions, share explanations, and stay aligned where collaboration already happens.
Access Multiple AI Models
Quincy intelligently works across multiple AI models, selecting the right capabilities for each question—so teams get better reasoning without worrying about the underlying technology.
Frequently asked questions
What is Quincy?
Quincy is Lytical’s AI assistant, built to help teams understand what’s happening, explore why it’s happening, and think through what to do next—together.
How is Quincy different from a typical AI chatbot?
Quincy is designed for reasoning and context, not just responses. It connects signals, history, and conversation to provide explanations instead of generic answers.
Can Quincy be used by teams, not just individuals?
Yes. Quincy works in shared spaces like channels, making insights and explanations visible to the whole team so everyone stays aligned.
Does Quincy replace human decision-making?
No. Quincy supports human judgment by reducing complexity and surfacing context. Teams remain fully in control of decisions and actions.
How does Quincy handle different types of questions?
Quincy can work across multiple AI models, using the right capabilities for each question to deliver clearer reasoning and better answers—without users needing to manage models themselves.
Where does Quincy work?
Quincy works where your team works—inside Lytical and in shared channels like Slack—so understanding and context live alongside real conversations, not in separate tools.
